Simone Vermeer

Simone Vermeer
Works at Bright Cape as
Innovation Consultant
And really loves
Good food & Travelling

My name is Simone. As an Innovation Consultant within Bright Cape I have the privilege to work on innovative EU projects in collaboration with EIT Digital and several top-notch European Industry and academic players. My educational and working background are both in (Technology) Law and Artificial Intelligence, the latter with a focus on Human-Technology Interaction. I have a passion for robotics and am fascinated by cognitive and neuroscience, (human) behavior and decision making, design thinking and (user-centered) product development. One of my theses explored morality in healthcare robots and I have gained among others several years of professional experience on UX.

Elon Musk and Tony Robbins are two people who inspire me; both came from a challenging upbringing / start of life, yet they managed to make their lives into self-made success stories and become an example to many.

In general I am someone who is energized by acquiring new knowledge and by technological innovation. I always like to expand my horizon, both in terms of people and matters of life.

Additionally I have a passion for Scandinavian / Dutch / minimalist (interior) design, all things culinary, healthy living, photography, writing and traveling, especially to the US West Coast which feels like my second home to me.
My personal motto is ‘Life is your imagination’. Exploring the world, meeting new people and cultures, growing by getting out of your comfort zone, coming home in a home away from home and constant learning about the endless possibilities life has to offer means feeling alive and that is one of the most precious things one can have.

I am very happy and lucky to be part of the Bright Cape family and journey and with that to be able to contribute with all my bright peers to making the world a better place through the development of technology.

“Passion creates motivation, which leads to innovation”.